SMART JOURNAL OF BUSINESS MANAGEMENT STUDIES |
VOL. 12 |
NO. 2 |
PAPER 6 |
DOI: 10.5958/2321-2012.2016.00014.2 |
SUSTAINABLE DEVELOPMENT, RENEWABLE ENERGY AND ENVIRONMENTAL AWARENESS – AN OVERVIEW
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Uttam Shankar Pawaskar* and Rakesh Raut**
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* Ph.D Student, ITM University, Uparwara, New Raipur, Raipur, Chhattisgarh
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** Room No.211, 2nd Floor, Administration Building, NITIE, Vihar Lake, Powai, Mumbai
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This aim of the paper is to demonstrate the importance of environmental awareness among the people, particularly in a Metropolitan City like Mumbai which is prone to chronic respiratory problems, arising due to extreme air pollution by industries, garbage burning and inadequate control over emission levels from vehicles. In view of the same, environmental awareness survey was conducted. Based on rank order analysis, it was perceived that “Ability to Act” was the most important element for environmentally responsible consumers and as per independent sample ”t” test, both genders have given more weightage to the same. There was no significant difference among the genders, on six dimensions such as opinion, belief, awareness, attitude, action taken and ability to act, except ”willingness” criterian of Ecoscale. |
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