| SMART JOURNAL OF BUSINESS MANAGEMENT STUDIES |
VOL. 3 |
NO. 2 |
PAPER 11 |
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CONSUMER IMAGE OF INDIAN RAILWAYS – AN EMPIRICAL ANALYSIS |
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| S. Raja |
| Reader in Commerce, Vivekananda College, Tiruvedakam West, Madurai, Tamil Nadu, India |
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| The Indian Railways has been expanding its activities every day to provide safe and convenient traveling facilities to the people. Of late, the Indian Railways is facing criticisms at every corner regarding its functional aspects such as: accidents, derailing, cancellation of trains, theft and robbery, overcrowding and the like. On one hand, the Indian Railways is being appreciated by the people for its effective transportation system and on the other hand, it is criticised on various functional aspects. This study has been undertaken to record the perception of the passengers about the functioning of the Indian Railways and the quality of its track record. |
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