SMART JOURNAL OF BUSINESS MANAGEMENT STUDIES |
VOL. 5 |
NO. 1 |
PAPER 6 |
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PERFORMANCE OF THANJAVUR DISTRICT COOPERATIVE MILK PRODUCERS’ UNION LIMITED, THANJAVUR (TDCMPU) |
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Chandramohan* and N.Periyasami** |
* Professor of Commerce, Annamalai University, Annamalai Nagar, Tamil Nadu, India |
** Reader, Department of Commerce, Annamalai University, Annamalai Nagar – 608 001 |
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Dairy
Sector generates massive employment opportunities, both directly and
indirectly, to millions of rural population at the lowest investment.
About 2450 million people in the world are involved in agriculture, out
of which probably two third or even three fourth are completely or
partially dependent on live-stock farming. An impressive development has
taken place as far as cooperatives are concerned. Indian dairy
development has its roots in Anand pattern of cooperative dairying. The
Government of India launched a massive dairy development programme,
popularly known as Operation Flood (OF). This programme was started in
1970 and concluded its third phase in 1996. It was implemented in three
phases: OF I (1970-81), OF II (1981-85) and OF III (1987-96). The
operation flood programme was launched by NDDB which follows the Anand
pattern of under three tier system consisting of 1) Milk Producers’
Society at village level, 2) Milk Producers’ Union at district level and
Apex Federation at state level. In Tamil Nadu, Tamil Nadu Cooperative
Milk Producers’ Federation is an apex body of 17 district cooperative
milk producers’ unions. One such union is Thanjavur District Cooperative
Milk Producers’ Union Limited, Thanjavur. In this paper, the performance
of Thanjavur District Cooperative Milk Producers’ Union Limited in terms
of certain parameters is analysed. |
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