SMART JOURNAL OF BUSINESS MANAGEMENT STUDIES VOL. 2 NO. 1
SL.NO. TITLE AUTHOR(S)
2.1.0 Murugesan Selvam
2.1.1 Relevance of Social Capital to Cooperatives S. Nakkiran and
Assefa Gebre
2.1.2 The use of Benefit Laddering In Brand Positioning a Tool for Strategic Brand Management Smitha Sambrani
2.1.3 Dynamics of VRS in Banking Sector: A Case Study In the Pondicherry Region K. Mohan
2.1.4 Efficient Market Hypotheses, Firm Performance and Financial Distress -
An Empirical Analysis on Manufacturing Sector		 J. Raja and
A. Suresh Kumar
2.1.5 Economic Reforms: Emerging Opportunities and Threats in Infrastructure Service K.Sundar and
A.Murugarathinam
2.1.6 Signaling Effect of Dividend Announcements in India P. Thirumalvalavan and
K. Sunitha
2.1.7 Globalization and Human Resource Management S. Subiah and
I. Sundar
2.1.8 TQM in Public Sector Banks U.Suriyarao and
C.Swarnalatharaju
2.1.9 The Changing Role of Indian Banking A.A.Ananth
A.Rajmohan and
M.Sivasubramanaiam
2.1.10 TQM - Key Tools K.M.Chinnadorai
B.Kalpana and
B.Sadhana
2.1.11 A Study on Perception, Aspiration and Job Characteristics of the Employees
in Private Sector Banks in Sivagangai District of Tamil Nadu		 M.M.E. Syed Hussain
2.1.12 MDP Needs of Public Sector Managers –An Empirical Study P. Chinnadurai and
G. Udayasuriyan
2.1.13 Performance Evaluation of Banking Ombudsman Scheme M.Sendhilvelan and
K.Karthikeyan
2.1.14 CRM in Insurance Industry V.Pugazhenthi and
C.Sunitha
2.1.15 Brand Strategy in Siddha Medicine A.Krishnan
2.1.16 World Class Treatment at Third World Prices in India K. Sujatha and
K. Siva Kumar
2.1.17 Problems and Prospects of Mutual Funds – An Empirical Analysis P.K. Muthappan